Our Mission

Our mission at Crazy Lennys eBikes is that we are committed to use our expertise to match you with an eBikes that will provide years of fun and fitness for you.

How it all started

Crazy Lenny’s Electric Bikes was started by Len Mattioli after a lifetime of being a bicycle enthusiast. In 2012, he and his sons went for a long ride on traditional bikes around the lakes in Madison, WI. After the ride, Len suffered some aches and pains. He did some research to see if there was an easier way to cycle and purchased his first eBikes. He fell in love instantly. Len’s thoughts were “Everyone needs one of these in their garage!”

Shortly afterward, he decided that Madison, WI needed an eBikes only store, and in March of 2013, he opened Crazy Lenny’s Electric Bikes. In his first year, Len sold over 400 eBikes. The store has grown to become North American’s largest single-location eBikes retailer.

How We Vet Our eBikes

We have been in business for over a decade, and we have learned many things. One of the keys to our success
has been to align ourselves with high quality manufacturers. We strongly believe in only selling brands that pass
our quality and safety standards. Before we purchase bikes from any manufacturer, we go through a tough screen-
ing process that evaluates the quality of the bikes from a company, and the quality of the company itself as well.
Once they receive our stamp of approval, we move forward with them.

We evaluate the supplier

We evaluate the eBikes

If they meet our standards, we proudly sell them at Crazy Lenny's.

Meet the Team

Steve Lindenau

Steve Lindenau


I have been happily in the bike business since 1976, and have been selling Ebikes since 2012.

Evan Williams

Evan Williams

Store Manager

I’ve been working for Crazy Lenny’s E-Bikes for 10 years.

Gary DeWitt

Gary DeWitt

Customer Support

I’ve helped customers to find the best ebike at Crazy Lenny’s since 2016.

Kim S.

Customer Support

I have worked at Crazy Lenny’s E-bikes for 5 years.


Connor Jackson

Service Manager

A lifelong passion for bicycles and electronics led me to the service department over 4 years ago.

Blake Elliott

Customer Support

Jack of all trades!

Paul Bruns

Paul Bruns

Customer Support

It is extremely rewarding to learn the specific goals of each person we work with and, together, find that “right” bike to help them attain those goals.

James Wiskowski

Service Department Mechanic

I’ve have a love for and have been working on bikes for most of my life.

Chris Hinshaw

Chris Hinshaw

Service Department Mechanic

Chris has been a lover of bikes since his childhood in central Wisconsin when he saved enough dish washing money to buy his first bike and found boundless freedom

Our Services


Whether you have guests visiting for the weekend, are planning your next trip to Madison, or just looking for a fun activity, we’ve got your eBikes rental needs covered.


If you need repairs and support and other concerns, drop us a message or call us directly with your concerns. 

In Store Demos

Demo models tested by our staff. 

eBike Consultation

Crazy Lenny’s eBike Specialists will help you find the perfect eBike. Talk to an eBike Specialist now.

Our Gaurantees

Risk-Free Returns

Get a refund minus a 20% restocking fee within one week or exchange/get a store credit

The Crazy Lenny's Guarantee

We’ll fix anything wrong with your eBikes within 90 days, our personal warranty for every e-bike.

Get In Touch

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